Are you a fan of HBO classics and Asian dramas? Imagine the hassle of having to juggle multiple streaming subscriptions just to watch either one or the other. Thankfully, HBO Max and Viu announced that they are releasing a bundle package so viewers can watch their favorite Hollywood and Asian movies and series with a single subscription.
This partnership is not HBO Max’s first rodeo when it comes to bundle subscriptions, as the streaming giant previously partnered with Disney+ and Hulu in the US, providing access to thousands of shows, movies, documentaries and more across three premium platforms.
This new bundle, however, is not limited to the US, since HBO Max expanded to Southeast Asian territories in November of last year. “Following the proven consumer and business benefits of HBO Max bundles in other parts of the world, this new streaming offering will provide strong entertainment value for consumers across Southeast Asia, and help drive subscriber growth and stronger retention,” said James Gibbons, President of Asia Pacific at Warner Bros. Discovery in a statement.
Asian dramas, particularly K-dramas, have risen in popularity in the past half-century since the start of the Korean Wave or Hallyu, and with the advent of streaming, access to these shows have never been more in-demand. And with a joint bundle from two streaming giants, it makes it all the more easier to watch both Asian and Western entertainment for fans of both.
“By combining HBO Max’s Hollywood content with Viu’s Asian favourites in a single bundle subscription, we’re offering more choice in shows, easier access to diverse content, and greater value across a wider range of programming,” said Janice Lee, CEO of Viu and Managing Director of PCCW Media Group.
The new HBO Max and Viu bundle will be available across Indonesia, Malaysia, the Philippines, Singapore, and Thailand by late 2025. Catch your favorite HBO Originals like Game of Thrones, The Last of Us and The White Lotus, while enjoying Viu programs like Running Man, My Youth, The Immortal Ascension and more! Just stay tuned for more details on the subscription package.