Say hello to your Sanrio friends! An all-new Sanrio experience is now open in Singapore, with weekly rewards, exclusive merch, and more!
Best known for cute comfort characters with unique personalities, Sanrio is the Japanese entertainment company behind Hello Kitty, Cinnamoroll, Gudetama, and Kuromi. With over 450 characters in its roster, the company has become synonymous with kawaii, spawning successful merch lines and collaborations, video games, and series like The Adventures of Hello Kitty & Friends, Gudetama: An Eggcellent Adventure, and Aggressive Retsuko to name a few.

Strike a Pose with Sanrio Characters and Enjoy Exclusive Merch | Photos from Universal Studios Singapore
Now, the entertainment giant is bringing its popular characters to Universal Studios Singapore as it opens the Sanrio Superstar Boutique. This new attraction promises a “mini-Hollywood” moment alongside fan-favorite Sanrio characters. Of course, no fan experience is complete without exclusive merchandise like novelty plush toys, character cushions, themed-apparel, keychains and more! Visitors can also witness character performances and interact with the mascots like Hello Kitty and Pompompurin during scheduled meet and greet sessions.

Treats and Refreshments from the Sanrio Superstar Cafe | Photos from Universal Studios Singapore
Across the boutique is the Sanrio Superstar Cafe, which features an adorably cute and sweet menu filled with Sanrio-themed pastries and drinks like My Melody and Kuromi swirl rolls, Cinnamoroll vanilla latte, and Pompurin cafe latte.
Fans of Sanrio characters will definitely find this new attraction a must-visit, so grab your friends and check out Universal Studios Singapore for the Sanrio Superstar Boutique and Cafe, open daily from 10 am to 7 pm!
